World Tea Expo

Welcome to the 2024 World Tea Expo Beverage Challenge!

New at World Tea Expo.
Embark on a journey that celebrates the rich tapestry of teas from around the world. It's time to showcase your finest teas sourced from the far corners of the globe in a spirited competition that will captivate taste buds and elevate the art of tea-making.

Steeped in tradition, brewed for the future.
Let's raise our cups to unity in diversity, innovation in flavor, and the artistry of tea. 

Explore the Beverage Challenge

About the Challenge

Indulge in a sensory adventure like no other as we invite you to submit your most exquisite teas originating from diverse corners of the world.

  • Entries will be open for submissions from ALL Origins.
  • Entries will be confined to teas of the cultivar "Camelia sinensis" ONLY.
  • All teas submitted should be compatible to standard brewing practices by tea type through oxidation process.
  • All teas will be assessed for Liquor and Leaf styles on independent parameters respectively.


  • Submissions Closed: December 22, 2023
  • Deadline for receipt of teas to be judged: January 31, 2024
  • There is an entry fee of $250.00 USD per tea entry. 
World Tea Expo


Grand Champion

Highest scorer across all tea types and origins

Best Leaf

Highest leaf score across all tea types and origins

Best Liquor

Highest liquor score across all tea types and origins

Best White Tea


Best Green Tea


Best Oolong Tea


Best Black Tea


Best Pu-erh


Best Tea by Origin

One winner awarded for each origin submitted

WTE Awards Why Participate Square

Why Participate?

Benefits include:

  • Grand Champion, Best Leaf and Best Liquor award winners will have their teas sampled live to thousands of attendees at World Tea Expo 2024 in Las Vegas

  • Products will feature in an extensive marketing campaign raising awareness of products, submissions and winners to the global tea industry

  • Winners receive trophy, medal and/or certificate (varies by award)

  • Winners included in press release and editorial coverage in World Tea News

  • Social icons/badges for web/social posts

  • And let’s not forgot those important bragging rights…

Winners will be announced live at World Tea Expo 2024 after the keynote presentation, Tuesday, March 19, 2024 at 8:30am.


How many submissions (entry samples) can I send?​

Who is eligible to enter the competition?​

Is the fee charged, applicable for each tea or for each category of teas?​

Can we send teas from any origin?​

How much of tea by weight should we send per tea submission (sample entry)?​

Will a “Breakfast” tea be accepted as a contender?​

Can we send teas that are flavoured?​

Can I submit a Hojicha or Kukicha for the competition?​

Are smoked teas allowed for submission?​

How will the teas be judged?​

What is the final date of sample submission?​

When will the results be announced? ​

Can I be present at time of competition/judging?​

How do I register to attend the live judging or awards presentation at World Tea Expo 2024? 

Can I send a matcha tea?​

What are the benefits from entering this competition?​

Will I receive a refund if I submit an ineligible tea?

Have a question not answered?