Conference Overview

Conference Overview

World Tea Conference & Expo was founded in 2003 and is North America’s leading specialty Tea Event created to meet the needs of the ever-changing global Tea Community.   

Retailers, tea shop owners, distributors, F&B directors, spa managers, specialty grocers, mass merchants, and other business professionals attend the Conference & Expo to see high-quality tea suppliers and related vendors from 22 countries exhibiting new products and the latest innovations. 

Looking for the very latest industry education to help grow your business?  World Tea has your solutions!

Education Experiences Include:

  • Tea Business Boot Camp – One full day of action-packed speakers helping you navigate your new business in tea.  If you are just starting out or an established business. Boot Camp is the place to be.
  • General Conference Sessions – These sessions are highly popular and first come first seated, addressing key topics including Marketing, Branding, Legal Issues, Packaging, Product Knowledge, Tea Buying Skills, From Crop to Can RTD, CBD with Tea, Kombucha, and much more.
  • Work Shops – Vary from Tea-Infused Cocktails to Food Pairing and Blending Skills 
  • Newbie’s (Getting to know you) – A free session to introduce newcomers to the Expo. Meet Expo personnel and ask questions to help you plan your experience. 
NCB

Keynote with Datassential:
Recovery & New Growth Opportunities

Colleen McClellan of Datassential maps out consumer expectations in a quickly evolving bar & restaurant industry. Take full advantage of the rebound by knowing the latest trends and risks coming in 2021's Q3 & Q4.

Keynote is open to all and takes place Tuesday, June 29 from 2:00pm-2:40pm on the Keynote Stage, located on the Expo Hall Floor.

New Expo Hall Features

More to do and see in 2021

New! Tea Bar

New! Tea Bar

Sample the latest teas from around the world in this interactive environment.

F&B INNOVATION CENTER

F&B INNOVATION CENTER

Live cooking demos and tastings with world renowned Chefs!

Food Festival Welcome Party

Food Festival Welcome Party

Network and connect with the industry during the Food Festival welcome party hosted inside the Expo Hall Floor.

SPORTS BAR

SPORTS BAR

Sample the latest beverage trends and learn how incorporating sports to any venue will increase revenue.
Lady Drinking Tea

Networking Events & Entertainment: 

  • Welcome Kickoff Party
  • Food Festival
  • Tea Meet & Greet
  • And more coming soon!