Announcing the World Tea Expo Beverage Challenge!

Get ready to steep in excitement. Submissions open October 2, 2023.

Join us as we celebrate the world of tea and beverages like never before. Whether you craft the perfect cup of green tea, white tea, or have the best leaf style, we want to see (and taste) what you've got.

Stay tuned for more details on how to submit your entry and seize the opportunity to showcase your talents. The tea world is waiting for your masterpiece.

Mark your calendar for October 2nd and get ready to make a splash at the World Tea Expo Beverage Challenge!

World Tea Expo
World Tea Expo

An infusion of fresh ideas for the new era of tea.

Modernize the tea experience and tackle new trends through approachable solutions March 18-20, 2024 in Las Vegas.

If you are a retailer, tea shop owner, grocer, gourmet retailer, distributor, hospitality venue, F&B director, bar or restaurant operator, specialty grocer, mass merchant, or new business owner, World Tea Expo is your chance to capitalize on this growing category to the fullest.

  • Embrace new ideas to attract loyal customers.
  • Find creative solutions to match consumer lifestyle trends.
  • Taste new flavor combinations.
  • Tap into the health & wellness beverage world.
  • Incorporate diversified product offerings.
  • And more!

Registration opens soon.

Discover the Perfect Blend.

Top 2024 sponsors unveiled.

  • Shizuoka Bank
  • Smile Tea/Kagoshima Seicha
  • Sugimoto Seicha USA Inc
  • Dethlefsen & Balk
  • Harney & Sons Tea Co
  • DAMTUH
  • TEASY
  • Green Pot Tea Pte Ltd
  • CarePac
  • McCormick Flavor Solutions
  • Cup of Joe
  • Yoyo Foods Inc
  • Nepal Tea Collective
  • Snackpass
  • Chikiriya
  • Shen Xian Tea Co. Ltd
  • Camelot Tea
  • Glenburn Tea Direct
  • E. K. Int’l Co LTD
  • Starry Foods
  • Shalom Farms in Malawi
  • Hendrick’s Tea House
  • Apurva Organics
  • Firsd Tea
  • Seven Senses Organic
  • And more!

 

World Tea Expo

Join.

Be the first to know when early bird registration opens!

Discover.

Accelerate the evolution of tea and embrace new opportunities.

Lead.

Have a product to sell? Meet new customers and grow your business, it's that simple.

Unveiling Exciting 2024 Upgrades!

Elevate Your Experience:

Registration opens soon, stay tuned for updates.

World Tea Expo

Attend innovative conference tracks to drive exponential profit growth.

Conference sessions are included with a Tea Guru Pass or Conference Pass.

Industry Analysis

Industry Analysis

Understand the big-picture topics that impact the overall tea industry supply chain – and therefore your business – such as sustainability, traceability, and weather and farming.

Teas & Botanicals

Teas & Botanicals

Enhance your knowledge of all things tea and tisanes, from the basics of tea to advanced insights on blending, wellness properties, tea processing and more.

Innovation

Innovation

Tea may be over 5,000 years old, but innovation never stops! Stay ahead of the curve by keeping up with the latest developments in processing, brewing, packaging, shipping, marketing, and category types.

Niche Markets

Niche Markets

Whether you run a tea shop, specialty retailer, foodservice outlet, or another retail channel, sessions in this track describe the challenges, opportunities and best practices for success.

Business Strategy

Business Strategy

Discover the secrets of managing a successful tea business, from insights on staffing, sourcing, importing, operations, packaging, sales, marketing, legal and regulatory issues and more.

Data & Trends

Data & Trends

Empower yourself with a deep dive into the latest tea industry data and trends – and learn how to capitalize on them in your own business.

Let's get social.

Follow us and join our vibrant community! And sometimes we run giveaways and announce early bird rates on the 'gram.

 
 
 

Guiding you through the new era of tea with immersive experiences.

Show Overview

Show Overview

Accelerate the evolution of tea and embrace new opportunities to grow your business.

Networking & Happy Hour

Networking & Happy Hour

Join fellow tea industry experts for networking events that seamlessly blend business connections with tea-infused relaxation.

Tea Bar

Tea Bar

A dynamic experience at showcasing the latest teas, tea products, mocktails, cocktails, and innovation that is shaping the industry.

New Conference Program

New Conference Program

Certification, Tracks, Keynote, Data Sessions & More

Events are great for business.

Let’s make them good for the world.

Quest Zero is the Questex initiative to bring you community connection, discovery and learning without the green house gasses. We’re committed to reach net zero by 2050 – if not before!

Learn more about the Quest Zero initiative and specific actions already being taken to reduce emissions at events like this one.

Learn More

Let’s reach net zero together!

Download tips on how you can have a more sustainable event experience.