Masterclass: How to Launch Your Brick-and-Mortar Tea Business

Session details:

This is your strategic roadmap for launching successful brick-and-mortar tea retail operations. Whether you're transitioning from wholesale, expanding your existing business, or entering the retail space for the first time, this session delivers actionable insights for building a sustainable physical tea retail presence.

Attendees will learn how to:

• Master the fundamentals of brick-and-mortar tea retail, from location selection to inventory management
• Explore low-risk entry strategies including pop-up shops, farmers markets, and temporary retail concepts to test market viability
• Navigate flexible leasing options, including month-to-month arrangements that minimize financial exposure during the critical startup phase
• Develop scalable business models that can grow from small-format retail to full tea lounges or multi-location operations
• Understand seasonal market dynamics, particularly for tourism-dependent locations, and learn timing strategies for optimal launch and inventory planning

This session combines real-world case studies, financial planning, and industry-specific best practices to help attendees make informed decisions about their retail tea venture. Participants will leave with a clear understanding of the investment requirements, operational considerations, and growth pathways available in today's competitive tea retail landscape.