Mike Cessario
Founder & CEO
Bio:
Mike Cessario is the founder & CEO of Liquid Death, one of the fastest growing non-alcoholic beverage brands. Liquid Death uses comedy and entertainment to make health and sustainability 50 times more fun. It takes low-calorie beverages and packages them into infinitely recyclable cans that compete with the fun marketing of unhealthy brands across beer and junk food. Its product lines include mountain water, soda-flavored sparkling water, iced tea, and energy. A portion of Liquid Death’s proceeds helps kill plastic pollution.
Mike has been named to TIME100 Next, and Liquid Death under his leadership has been named to Fast Company’s Most Innovative Companies (#1 in advertising), Bain Insurgent Brands, and Ad Age’s America’s Hottest Brands.
Prior to Liquid Death, Mike worked in the agency world as a creative executive at Doner, VaynerMedia, Crispin Porter Bogusky, and Humanaut. His agency work spanned brands including Netflix, Organic Valley, Dominos, Toyota and more.