How to Launch a Custom Tea Blending and Private Labeling Program

  • Tuesday, 06/12/2018: 8:30 AM - 9:40 AM
  • Room: S230
  • Session Number:  CS23


Offering custom tea blending and private labeling can be a great way to supplement a startup tea business or to expand and existing one. But is offering these types of services right for your business? In this session we will talk about how even small tea businesses can offer these these special services as a way to partner with other businesses and reach new types of customers. We will talk about the nuts and bolts of how to get your custom blending program off the ground and share some real world successes and failures from our own experiences.


I will offer a Power Point presentation that will cover the materials discussed and feature some of our own real-world examples of successful and unsuccessful private labeling partnerships.

Learning Objectives

Attendees will learn:
1) How to develop an effective custom tea blending & private labeling program.
2) How to partner with the right type customers to expand your tea buying power and promote your brand.
3) How to make the most out of these types of blending/labeling offerings without detracting from your own core tea business.


Heather Agosta

President & Co-Founder
Jasmine Pearl Tea Company