World Tea Expo
Pre-Conference: June 11-14, 2018
Conference & Expo: June 12-14, 2018
Las Vegas Convention Center, South Hall
Register

Take it to the Field? The Tea Studio Project

  • Thursday, 06/15/2017: 10:15 AM - 11:15 AM
  • Room: N233
  • Session Number:  CS21

Description

As the market's thirst for higher quality tea increases how can tea companies play a proactive role, large or small in the evolving quality of our tea producers?

Learning Objectives

Taking it to the Field: The Tea Studio Project (Advanced but for all levels)

As the market’s thirst for higher quality tea increases how can tea companies play a proactive role, large or small in the evolving quality of our tea producers?



1. Consider the central role that our tea producers play in this rapidly expanding marketing and our responsibilities towards them.

2. Understand the potential of proactive response from our own tea operations.

3. Learn of various methods of action that any tea company can apply to be engaged in guiding the leaf quality of their own suppliers from clear well-constructed feedback to the creation of an experimental factory and training facility.

Speaker

Kevin Gascoyne

OWNER
CAMELLIA SENENSIS