Tea in 2021: Growth Markets, Key Drivers and Opportunities in the Global Beverage
- Wednesday, 06/14/2017: 10:15 AM - 11:15 AM
- Room: N233
- Session Number:
This session will utilize Euromonitor's unique global insights into the all-outlet market size and growth of retail and foodservice tea sales - hot and RTD iced tea - in 80 different markets. We'll give a data rich overview of the state of the tea industry in 2016 and - more importantly - where the category is heading over the next five years according to our industry forecasts. Which markets are driving growth? What are consumers looking for in their tea? Which brands are growing and why?
They will learn
How big the global tea market is.
How fast tea is growing and where.
Which types or styles of tea are succeeding.
Valuable insights on consumer attitudes and expectations to the tea and wider hot drinks category.