World Tea Expo
Pre-Conference: June 11-14, 2018
Conference & Expo: June 12-14, 2018
Las Vegas Convention Center, South Hall
Register

Welcome to the 2017 World Tea Awards!

The 2017 World Tea Awards honor the tea community—and some of the best and brightest in the industry. 2017 nominating categories are listed below along with brief descriptions for each category. 

Nominations for the 2017 World Tea Awards are now closed.

Award winners will be announced at the 2017 World Tea Expo Awards Ceremony

When: June 14, 2017 6:00pm-8:30pm (immediately following the close of the exhibit hall)
Where: Las Vegas Convention Center, North Hall, Room N250

World Tea Awards 2017 Categories

2017 Category Descriptions

Best Tea Health Advocate 

A person or business that studies the health benefits of tea and expertly conveys the positive messaging on to other tea businesses and consumers. Your nomination should be for someone who knows the science and health benefits of tea in depth but also knows how to best communicate the meaning in layman’s terms.

Best Consumer-Oriented Marketing Campaign / Promotion
(tea or accessories) 

Any company whose advertisement, brochure, infographic, or print or online marketing of tea brings best light and respect to the industry. Your nomination should be for a company that leads in marketing methods that most deeply touch the needs of tea consumers, not just in branding, but spreading the benefits of tea for health and general positive sociability surrounding the experience and enjoyment of tea overall.

Best Tea Brewing Device
(Includes Tea Pots -Electric or Battery Powered)

Any electrical device that facilittates the brewing and preparation of tea automatically or semi-automatically.

Best Tea Brewing Device (non-electric)
Tea Pot, Infusers, Gong Fu Set, etc. 

Any non-electric device designed to brew, serve or otherwise support the preparation and service of tea.  

Best Retail Tea Shop, Café, Bar
(incl. multi-unit operations) 

A single or multi-unit brick and mortar retail business focused on specialty tea. Your nomination should be for a retail tea operation that is best in class, be it outstanding service, merchandising, selection and staff tea knowledge.

Best Tea Accessory
(Caddy, cozy, virtually anything except products that brew tea) 

Any brewing, storage, serving or related accessory or technology that enhances the pleasure and enjoyment of the individual tea experience.

Best Tea Community-Level Campaign / Program:
Climate Change, Worker Wellness (Origins), Promoting Tea Awareness (Benefits)

A program, initiative or group that promotes either the enjoyment of tea consumption and/or in some focused manner the well being of those involved in the supply chain of tea.

Best Tea Publication
(Book, Magazine)

Any print publication including magazines and books published within the last two years. Your nomination should be for a publication that provides top quality, timely information about tea or any aspect of the tea industry.

Best Tea Social Media Campaign
(Reach and Messaging) 

 A person or organization that demonstrates professionalism through social media communications that actively support and fuel positive messaging in relation to the tea industry.

Best E-Commerce Tea (or accoutrements) Web Site
(Consumer-oriented) 

A web site that services consumers through the sale of teas, tea accessories (gadgets, accourtrements), books and / or related tea enthusiast merchandise. 

Best Tea Trade Web Site
(wholesale)

 Any website representing any part of the tea industry including tea rooms, tea retailers, tea wholesalers, and suppliers of tea related merchandise or accoutrements. Your nomination should be for a website that is easy to navigate, up-to-date, and professionally and respectfully representative of the industry.

Best Specialty Tea Brand
(Branded Tea Products Sold via Web Sites, Retail Channels) 

Any tea business selling its own branded tea products -- consumer packaged goods -- that not only showcases excellent tea, but puts forth exceptional package design and copy for consumer benefit and greater understanding.

Best Tea Blog 

A personal or business blog that is regularly and actively posted to, is educational, and shows high regard for the tea industry.

Best Tea Educator 

 A person who works tirelessly to promote tea and all its wonder. Your nomination should be for someone who provides quality, timely, accurate, educational information about tea. That person might be a frequent speaker at industry events or someone who provides wonderful education to the general public.

Best Tea Industry Innovation 

 Any person, company or organization that carries forth an inspiring message and solutions for problems and challenges facing the tea industry.

RSVP For The Awards Reception!