| June 10 - World Tea Expo wraps up hugely successful show |
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NEWS RELEASE
CONTACT: For Immediate Release
World Tea Expo® wraps up hugely successful show
Las Vegas, NV—Mandalay Bay Convention Center in Las Vegas, the World Tea Expo® was a true reflection of the growing category it serves. For five consecutive years, the Expo has increased in size and scope, this year hosting 284 exhibiting companies and 4,632 attendees. Participants hailed from 49 countries including Germany, Canada, Korea, India, and South Africa. "In light of current economic conditions, this year's Expo was highly successful—especially in terms of the quality of buyers present," said George Jage, World Tea Expo® President. "This is a testament to the strength and vitality of the tea industry in North America." The quality of the buyers was a common theme among exhibitors who attended the event, May 30-June 1, 2008. Many exhibitors stated that this was the best World Tea Expo® yet for attracting key decision makers with purchasing power. According to Joel Rosenberg from Golden Star Tea Co. “It was our first time exhibiting at World Tea Expo® and I was impressed by the diverse types of accounts visiting our booth, which included domestic and foreign retailers, as well as distributors. The interest and orders generated were significant.” Those comments were echoed across the exhibit floor and supported by post-show statistics, stating that more than 85 percent of attendees played a role in the purchasing process. Buyers included those from mega corporations such as HomeGoods, McDonalds, Amazon.com, Wegmans, Whole Foods Market, Bellagio Resort, Wynn Las Vegas and more. The Expo also debuted a number of new features including the much-anticipated World Tea Championship™, a two-day intensive New Business Boot Camp™ for new and aspiring tea business owners and an Executive and Technical Series™ for top executives, research scientists, product formulators and ingredient managers. On the show floor, participants enjoyed Cooking With Tea demonstrations by celebrity chefs; Japanese, Chinese and Korean tea ceremonies; and a new cupping pavilion where exhibiting tea companies could conduct tastings with prospective buyers. The expo has touted a 34 percent annual compounded average growth since its inception in 2003 and will continue to mirror the industry’s phenomenal growth. The World Tea Expo® will return to the Mandalay Bay in Las Vegas, May 2-4, 2009. For more information on the World Tea Expo® visit www.worldteaexpo.com. # # # The World Tea Expo® is a robust marketplace that brings together hundreds of new products, the latest industry innovations and relevant, cutting-edge educational sessions, providing tea professionals with a one-stop opportunity to help drive their business, fuel industry growth and encourage further exploration of the art and science of tea. As the first and fastest growing North American trade show dedicated solely to the tea industry—the World Tea Expo® attracts more than 4,500 leading tea professionals, merchandisers, R&D executives, scientists and entrepreneurs annually. The World Tea Expo® is produced by SFG Group LLC, headquartered in Las Vegas, NV. For more information, visit www.worldteaexpo.com. |
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