Attendee Profile
Reach qualified buyers.
The 2011 World Tea Expo attracted 4,600 attendees with the following buyer profile:
Quality
- 95% of attendees buy or influence purchasing decisions for their companies
-
100% are looking for tea and tea related products
Types of Buyers
| 35% | Retailer | |
| 25% | Tea Room Specific | |
| 20% | Distributor | |
| 10% | Hospitality / Restaurant | |
| 5% | Coffee House | |
| 3% | Spa / Health | |
| 2% | Mass Merchant / Grocer |
Years in Business
| 23% | More than 10 years | |
| 21% | 3 - 5 years | |
| 16% | 6 - 10 years | |
| 16% | Development Stage | |
| 14% | 1 -2 years | |
| 10% | Less than one year |
Domestic Geographical Representation
| 59% | West | |
| 16% | South | |
| 13% | Midwest | |
| 12% | Northeast |
International Participation
- 15% of attendees are international from the following countries:
Argentina; Australia; Brazil; Canada; Chile; China; Columbia; Costa Rica; Dominican Republic; Ecuador; Germany; Guatemala; Hong Kong; India; Iran; Ireland; Jamaica; Japan; Malaysia; Mexico; Mongolia; Netherlands; Nigeria; Norway; Panama; Poland; Portugal; Russia; Singapore; Sri Lanka; Taiwan; Thailand; Turkey; United Kingdom; Uruguay; Venezuela; Vietnam
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I've been going to trade shows for almost 30 years and have never had so much traffic for such a continued amount of time in my entire career. It was a pleasure to work the show. I was surprised to hear of the large quantities some accounts are capable of buying. Also the number of accounts from outside the US. It will be a treat to return next year.
Tony Benenati, Highwave, 2010 Expo
About Us
World Tea Expo is produced
by World Tea Media; Division of F+W Media, Inc.
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